A couple of days in the past I participated in a webinar talking of innovation. The occasion was organized Lawyers against the crisis, an attention-grabbing initiative promoted by Joaquín Casanovas and Ricardo Oliva. With the notes of the speech, I’ve ready this quick article.
It’s common to discuss with expertise after we speak about innovation. They’re two ideas which are often associated however shouldn’t be confused. You may be very progressive with out utilizing expertise and vice versa.
Innovating goes far past placing up a digital facade to our exercise or filling the workplace with new tablets or laptops. It has extra to do with altering the mindset. It’s a cultural and perspective challenge. It implies understanding that this ultra-changing setting is the brand new regular and that it’s doubtless that we should face, with rising frequency, black swans just like the coronavirus. Flexibility and the flexibility to unravel advanced issues are going to be important qualities to perform within the quick time period.
Earlier than beginning to innovate, we’ve got to have in mind the place to begin of the workplace or the consultancy: how we’ve got achieved issues up to now, what the staff is like (age, range, stage of inner communication, and many others.), how They’re our shoppers, what sort of affairs we deal with and what’s the stage of digitization wherein we discover ourselves.
As soon as we’ve got achieved that evaluation, we must always develop a plan and supply the undertaking with a price range to this. And not using a price range, the plan just isn’t very credible. In English he has a phrase that displays it very nicely: “put/have pores and skin within the recreation”. The plan has to have concrete and measurable time milestones. We must also take note of a facet that we frequently overlook and is that of incentives. If we intend to alter the habits of the folks on the staff, we have to reward that new perspective. Don’t lose sight of the truth that innovating is troublesome as a result of it implies altering our routines and strolling alongside little-explored paths. After all it’s situation not that the companions or managers are absolutely concerned with the adjustments which are to be carried out.
When unsure, I like to recommend taking a look at what others are doing and I imply not simply our rivals within the authorized market. We will additionally study lots about innovation by analyzing what is going on in different sectors and in several nations. One other infallible methodology is to ask our shoppers repeatedly. All the hassle we make to hearken to them and to know their enterprise and their considerations will likely be rewarded.
When the plan is outlined, we’ve got to get going and look fast wins, that’s to say, concrete initiatives that can provide us a optimistic outcome within the quick time period. If we put the beginning focus too far, it’s going to take too lengthy to see the fruits and doubts are prone to seem within the staff. In any case, it’s important to simply accept failures or outcomes totally different from these anticipated, as a part of the training.
One of many fields wherein I consider that legal professionals can evolve essentially the most is in speaking with present and potential shoppers. An instance that may illustrate us can be this legal video guide with the most relevant legal aspects of YouTube. Fairly than make an extended and detailed word (and possibly arduous for non-lawyers to digest) concerning the multitude of authorized points raised by a platform like YouTube, the authors of the video information centered on the potential consumer (the youtubers) and the The result’s completely totally different, in substance and in type, from that of a conventional report.
Virtually all giant and medium-sized corporations have a web site and a number of accounts on social networks. Nevertheless, in lots of circumstances the contents will not be up to date and don’t reap the benefits of the data provided by their web site, nor do they adequately take advantage of that digital presence. The variety of legal professionals actively taking part on Twitter or LinkedIn, posting movies on YouTube, or disseminating podcast on authorized points. One of these motion helps one thing very related in any sector and likewise within the authorized one: producing a private model. The aphorism says that “both you’re totally different or you’re low-cost”. Reducing the costs of our service ought to be the final resort. It makes rather more sense to focus and improve the attributes that differentiate us from our rivals.
An alternative choice is to innovate in providers, providing options that may transcend what’s strictly authorized, for instance, within the discipline of cybersecurity, supporting us or collaborating after we want, in technical specialists.
Lastly, and with out being exhaustive, we are able to evolve and innovate in our inner processes. Will we do issues in essentially the most environment friendly manner or will we confuse amount with high quality? Can we automate a number of the routine duties? Will we adequately share the data generated by the agency’s legal professionals? Methodologies akin to Legal Project Management It could possibly assist us lots to optimize our manner of working.
The total video of the webinar, which was moderated by Ricardo Oliva and wherein Laura Fauqueur, Alfredo Sánchez-Rubio and Joaquín Casanovas himself additionally participated, is available at this link.
Initially printed on Could 2, 2020 in https://www.linkedin.com/pulse/innovaci%C3%B3n-legal-m%C3%A1s-all%C3%A1-de-la-tecnolog%C3%ADa-s%C3%A1nchez-del-campo-redonet/